Clean Action

Clean Action is a campaign that promotes a daily habit of making a sustainable planet.Through voluntary civic engagement, we are creating a healthier and cleaner living environment with a mother’s love.

Clean Action is a campaign that promotesa daily habit of making a sustainable planet.Through voluntary civic engagement,we are creating a healthier and cleanerliving environment with a mother’s love.

As one of the WeLoveU’s environmental protection projects, the campaign supports the implementation of the UN SDGs.

  

For the attainment of carbon neutrality by 2050

WeLoveU’s Clean Action Campaign in Real Life

WeLoveU’s Clean ActionCampaign in Real Life

It’s a campaign to encourage each individual to use less carbon in their daily life.
When we save energy and reduce resource losses from home,
it helps us reduce carbon emissions and this creates the same effect as planting 30 million trees.

아이콘

Carbon ReductionTarget

198,000 tons of CO2

식재 효과 아이콘

ExpectedTree Planting Effect

30 million trees

Clean Action

#Monthly Challenge

WeLoveU’s Clean Action in Real Life Campaign will be launched every month with a new challenge.

May

Plogging Challenge

Plogging Challenge is a clean action of picking up litter when you go on a picnic, walk or workout.

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1 year (monthly)

Participation in the challenge

아이콘

1.8kg

CO2 reduction

아이콘

0.27 tree

Expected tree planting effect

* In case about 120 transparent PET bottles (500ml) are collected.

January

Inbox Sweep Challenge

Inbox Sweep Challenge is a clean action of checking one’s email inbox and deleting unnecessary emails.

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1,000 emails

Delete emails

아이콘

4kg

CO2 reduction

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0.61 tree

Expected tree planting effect

*Source: The Ministry of Environment, South Korea

February

BeBRAVE Challenge

BeBRAVE (Bring Reusables Always for Visits Everywhere) Challenge is a clean action of carrying reusable containers everywhere (e.g. market, supermarket and cafe) to put food or purchased items in instead of using disposables.

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1 year (weekly)

Participation in the challenge

아이콘

1.14kg

CO2 reduction

아이콘

0.17 tree

Expected tree planting effect

*Source: The Ministry of Environment, South Korea

March

Recycling Challenge

Recycling Challenge is a clean action of separating recyclables (including paper, plastic, and aluminum) from waste materials and discharging them properly.

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1 year

Participation in the challenge

아이콘

88kg

CO2 reduction

아이콘

13.33 trees

Expected tree planting effect

*Source: The Ministry of Environment, South Korea

April

Plastic Upcycling Challenge

Plastic Upcycling Challenge is a clean action of re-using plastic waste to make a new product.

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1 year (monthly)

Participation in the challenge

아이콘

2.88kg

CO2 reduction

아이콘

0.44 tree

Expected tree planting effect

*Source: South Korean Ministry of Trade, Industry and Energy

May

Plogging Challenge

Plogging Challenge is a clean action of picking up litter when you go on a picnic, walk or workout.

아이콘

1 year (monthly)

Participation in the challenge

아이콘

1.8kg

CO2 reduction

아이콘

0.27 tree

Expected tree planting effect

* In case about 120 transparent PET bottles (500ml) are collected.

June

Pull the Plug Challenge

Pull the Plug Challenge is a clean action of unplugging electrical appliances at home when they are not in use.

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1 year

Participation in the challenge

아이콘

12.6kg

CO2 reduction

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1.91 trees

Expected tree planting effect

*Source: Korea Climate & Environment Network

July

BYOC Challenge

BYOC (Bring Your Own Cup) Challenge is a clean action of using a personal cup (e.g. a tumbler, etc.) instead of a disposable cup to drink water or beverages.

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1 year

Participation in the challenge

아이콘

3.5kg

CO2 reduction

아이콘

0.53 tree

Expected tree planting effect

*Source: Korea Climate & Environment Network

August

Summer Vacation & Clean Action Challenge

It’s a clean action of saving energy and resources you can practice during summer vacation.

Before Going on a Trip
  • Unplug unused appliances.
  • Check tire pressure.
While On Move
  • Use public transit.
  • Avoid overloading with unnecessary belongings.
At Vacation Destinations
  • Avoid using disposables.
  • Avoid food waste.
  • Join the Plogging Challenge.
  • Join the Recycling Challenge.
  • Keep the indoor temperate around 26℃.
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1 clean action

Participation in the challenge

아이콘

4,607g

CO2 reduction

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0.7 tree

Expected tree planting effect

*The amount of CO2 reduced is the average amount that can be achieved when all actions are practiced.

*Source: Korea Climate & Environment Network

August

Summer Vacation & Clean Action Challenge

It’s a clean action of saving energy and resources you can practice during summer vacation.

Before Going on a Trip
  • Unplug unused appliances.
  • Check tire pressure.
While On Move
  • Use public transit.
  • Avoid overloading with unnecessary belongings.
At Vacation Destinations
  • Avoid using disposables.
  • Avoid food waste.
  • Join the Plogging Challenge.
  • Join the Recycling Challenge.
  • Keep the indoor temperate around 26℃.
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1 clean action

Participation in the challenge

아이콘

4,607g

CO2 reduction

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0.7 tree

Expected tree planting effect

*The amount of CO2 reduced is the average amount that can be achieved when all actions are practiced.

*Source: Korea Climate & Environment Network

September

TayoTayo Challenge

* Tayo – A Korean word which means ‘to sit on or in means of transport.’

TayoTayo Challenge is a clean action of using public transport or carpool instead of driving when commuting or traveling long distances.

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1 year (weekly)

Participation in the challenge

아이콘

285.4kg

CO2 reduction

아이콘

43.24 trees

Expected tree planting effect

*Source: The Ministry of Environment, South Korea

October

Empty Your Plate Challenge

Empty Your Plate Challenge is a clean action of finishing the food served without any leftovers.

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1 year

Participation in the challenge

아이콘

4.3kg

CO2 reduction

아이콘

0.65 tree

Expected tree planting effect

*Source: The Ministry of Environment, South Korea

November

Walk & Ride Challenge

Walk & Ride Challenge is a clean action of walking or cycling instead of driving when going short distances (less than 2km distance).

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1 year (weekly)

Participation in the challenge

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19kg

CO2 reduction

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2.88 trees

Expected tree planting effect

*Source: The Ministry of Environment, South Korea

December

Stairs Day Challenge

Stairs Day Challenge is a clean action of taking the stairs instead of elevators and escalators in apartments or at workplace.
Moving up or down 4 flights of stairs for 4 times creates the same effect as reducing 50.8g of carbon emissions and planting 0.01 tree!

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1 year (weekly)

Participation in the challenge

아이콘

0.66kg

CO2 reduction

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0.1 tree

Expected tree planting effect

*Source: Korea Environment Corporation

Clean ActionAs of Now

* The amount of CO2 reduction is an average, so the actual amount can be different.

No. of Participation

4,852cases

CO2 Reduction

16,373.18kg

Expected Effect of Tree Planting

2,480.78trees

Clean Action
How can you join the campaign?

STEP 1

Take photos of doing ‘Clean Action Campaign.’

*You can join all Clean Action campaigns even after they end.

STEP 1

Take photos of doing ‘Clean Action Campaign.’

*You can join all Clean Action campaigns even after they end.

STEP 2

Upload your photo(s) on SNS with the following mandatory hashtags.
#WeLoveU #CleanAction

*You can find other hashtags on the campaign’s web page.

STEP 2

Upload your photo(s) on SNS with the following mandatory hashtags.
#WeLoveU #CleanAction

*You can find other hashtags on the campaign’s web page.

You can join the campaign via email.
Email address: cleanaction@intlweloveu.org

*Once you send us an email with all required information as stated on the campaign’s web page, your photo(s) will be posted on WeLoveU’s official Instragram upon review.

You can join the campaign via email.
Email address:
cleanaction@intlweloveu.org

*Once you send us an email with all required information as stated on the campaign’s web page, your photo(s) will be posted on WeLoveU’s official Instragram upon review.

Campaign News

Transformation of Waste, Plastic Upcycling Challenge

Making Artwork by Putting Ideas and Designs to Plastic Waste

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‘Plogging’ Challenge With the Love for Earth

- WeLoveU and Monthly Woman Dong-A carry out the environmental campaign during the family month -

Read More

Let’s Turn Off Standby Power by Unplugging

Pull the Plug Challenge for the Earth Day

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“Learn How to Segregate Your Waste”

- “Recycling” challenge at home and at work -

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“Walk & Ride” Challenge for the Earth

- The second story of the WeLoveU's 'Clean Action' campaign in daily life -

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Clean Action Campaign in Real Life Starts With “Inbox Sweep” Challenge!

Reduce CO2 by Checking Your Email Every Day

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Previous Campaigns

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